Test Drive the Arts is a new state-wide audience building program that invites Queenslanders to see our top performing artists.

It offers first-time arts patrons a "try before you buy" experience, inviting them to experience a variety of performances at numerous venues around the state.

It's about breaking down barriers and encouraging people to be part of the arts community by giving them a VIP invitation to a show.

For the venues and companies taking part in Test Drive, it harnesses an untapped asset – unsold seats.

The Queensland Government recognises the great value in building new audiences and has committed $124,000 to Test Drive. The Australia Council has provided $60,000 towards the project.

Test Drive has been a proven success in the UK and taken up by other countries including New Zealand and Australia. The Queensland model is the largest Test Drive initiative in Australia, with 20 companies and venues taking part across Queensland.

If you're interested in Test Drive you can register via a website for complimentary tickets from a menu of performances. Then, if you enjoy the Test Drive experience and want to stay a part of the program you're eligible for further special offers and discounts.

For more information on Test Drive and to register, visit the Test Drive The Arts website.

Test Drive – Frequently Asked Questions